evening when we reach back home we use TV / Radio for entertainment or other purposes. Media not only spread awareness, but also inform and educate people over a period of time. The present study takes into account the role of mass media for health education. Source of information was television (33%), followed by health care provider (14%) and newspaper (12%).Conclusions: Two-thirds of the respondents in the rural area were aware about seasonal influenza as a disease; majority of them knew that it could be prevented. had post graduate or more / professional degree. The source of information was mainly media and health care providers. In the early days of the internet, communication adopted a top-down, linear direction; information was provided on static web-pages or was exchanged via email. The second-round questionnaire comprised the identified 134 statements. Due to its potential role in 1. especially TV, is an effective medium for spreading awareness about different public health issues, Publishers. Ten percent of viewers talked to an adult about condom efficacy as a result of the show. A purposive sample consisted of 15 health-care professionals who were participated in the study. respondents neither agree nor disagree. factors include the environment they live in. that includes both physical health and mental health. Dissemination of health related information, Inspiring and motivating the population for, Taking necessary action (behavior change). awareness about different aspects of health. A/5B/3@-C/!!;?;34/3@>!! Knowledge, attitude and behaviour towards seasonal influenza: a community based study in rural Vadodara. The etiology of these diseases is Now, we are all connected. Entertainment television can serve as a healthy sex educator and can work in conjunction with parents to improve adolescent sexual knowledge. Media Impact : An Introduction to Mass Media / S. Biagi. semi-structured interviews to investigate HP concept. Health education aims for positively influencing the health behavior of people by informing & instructing common populace about health & hygiene and other health related issues. (1995). Interestingly 16.15 % respondents were undecided as they neither agreed nor disagreed. separately, as every media has unique traits in influencing the audience. M?!@;!)+(((76! economic and environmental determinants of health. In this study, we recognized the role of time by taking into account how media report differs based on when a global outbreak is confirmed in a country and when it is not. People get news daily through the media and this keeps them updated on the happenings around the world.3. These categories contained 134 statement items. Social Media has redefined the traditional role and reduced the degree of separation between information producers and information consumers. Background: Seasonal influenza, though contagious, is preventable, provided the community and its people are aware of its mode of transmission and basic steps of prevention.Methods: This was a cross-sectional descriptive study conducted in the rural field practice area of a Medical College Baroda in the month of February 2019, when the seasonal influenza cases were at its peak. The researcher concludes that hypothesis 1,2,3,& 4 are tested and proved. Through media showcase their talents such as comedy, acting and singing.4. The evolving dominance of socio-political action in health promotion has overtaken individualistic and behaviourally-related forms. individual risk factors and risk behaviours, and use of the health care system. MASS MEDIA/MEDIA - Mass media, also called media, means. This paper is an expanded version of a presentation made at the Canadian Public Health Association's 97th Annual Conference, Vancouver, B.C., May 2006. important things about the health related issues, media help bringing, may be related to preoccupied attitudes or aimed at reinforcing the existing beliefs of habits. The Benefits of social media in healthcare. believed to have a promising and critical prescription participate in some pathologies in the organism. This study provides a hitherto previously absent expert consensus on the current position of health promotion and health education, in nursing and predictions for their future course. We content-analysed 537 stories and found that there were few stories about the virus before it was confirmed in Nigeria. Finally make sure to craft a compliance content strategy by creating a library of content that your staff can easily post to social media, reducing the chance of medical malpractice. Autoimmune and autoinflammatory diseases Without mass media, we would have far less ability to understand how we’re all connected and how we all need each another. In the absence of any previously published nursing-related consensus research, this study seeks to fill that knowledge-gap. The study settings included four selected educational hospitals affiliated to the Isfahan University of Medical Sciences. Hence hypothesis two can be said proved. Advantages of Using the Mass Media for a Health Campaign 1. These two paradigms are closely related but are not inter-dependent. Health education and health promotion activities are a fundamental requirement for all health professionals. Whitehead (2004) mentions that health education relates to those activities informing individuals, WORKING DEFINITION OF THE IMPORTANT TERMS. ... To educate the general public about health issues, the media need to first monitor the environment and identify potential life-threatening health issues and provide adequate information that will enlighten the masses on the issues. This study, however, with its strong consensus on the majority of original statements is a good indicator as to how nursing experts currently view health promotion and health education constructs. Data-entry and analysis was done in Epi-Data software.Results: Out of 633 respondents, two-thirds of the respondents (427, 67.5%) were aware about seasonal influenza (swine flu). developing countries. This paper develops a conceptual analysis of health promotion using the process developed by Rodgers (1989).